Printed by Parkinson’s
In a coöperation of INNOCEAN, the Movement Disorder and Neuromodulation Section of Charité and MediaMonks Amsterdam, design and medical and neuroscientific expertise were combined to create unique artworks: Bronze sculptures were created when combining personal objects selected by each patient they use daily, and their neurophysiological individual health data. As a core element, patient interviews in an accompanying films shed light on the personal stories behind the art objects.
The collection is permanently exhibited at the Humboldt Forum Museum in Berlin and the Medical and Neuroscientific Department of Charité.
In support of the United Nations Sustainable Development Goals:
Good Health and Well-Being / Reduced Inequalities
Charité Universitätsmedizin Berlin
”Public presentations raised interest in the topic and very positive reactions
by patients and relatives, and we think that the possibility to use art for improved communication
in the field of medicine holds promise for the future.”
Jane Motz Hayes, CCO/CCD Havas HealthCX
"Printed by Parkinson's represents the very nexus of art, technology,
creativity and medical science. I was moved when I watched the film on how this project
came together and felt inspired to find cross-disciplinary ways to work with our clients
to inject art and creativity into their business problems.”
Cannes Lions
Gold
Silver
2x Shortlist
D&AD
Yellow Pencil
ADC Europe
Grand Prix Nomination
2x Gold
Gold Member Award
ADC Germany
Gold
Eurobest
2x Grand Prix
Gold
3x Shortlist
Clio Health
4x Silver
ADC Global
Silver
Merit
LIA
5x Silver
3x Bronze
ADCN
Bronze Lamp
Lamp Shortlist
Epica
Gold
Silver
Shortlist
One Show
Bronze Pencil
2x Merit
Shortlist
Lovie Awards
Silver
People's choice
The FWA
Site of the day
New York Festivals
Bronze
2x Finalist
2x Shortlist
Cresta Awards
Silver
Shortlist
Horizont
Campaign of the day
BestAds
Best interactive
Role: Concept & Creative Direction / Agency: INNOCEAN Berlin / Global CCO: Jeremy Craigen / CCO: Gabriel Mattar / ECD: Ricardo Wolff / Concept & Creative Direction: Reinier Gorissen / Copy: Nicolas Holz / Sr. Designer: Nicolaas Kotze / Jr. Art Director: Kevin Hipke: / Editors: Alice Joo, Carlos Suarez, Karl Linderoth, Bitchiko Varshanidze, Emerson Martus / Event design: Rodrigo Pernas / Account Managers: Leonie Knorr, Sanja Colli / VO: Joanna Quintanilla / Digital production: MediaMonks Amsterdam / Sr. PM: Javi Sancho Rodriquez. Dennis De Rooij / Exec. Producer: Jeff Baker / Innovation Director: Geert Eichhorn / Creative: Roan Laenen / Sr. Designer: Mischa Loppies / UX design: Bjorn Rodermond / Development: Djordan Papilaya / Technical Director: Martijn Grootendorst / Photo & Video production : Cosmopola GmbH / Producer: Barbi Mlczoch / Photo: Ender Sünni / Director: Frank Groll / Composer: Christian Meyer / Interviews: Katja Kirmse